🔥 Now accepting pitches

Your idea.
Built.

You've got the vision. We've got the build power. Let's create something together.

You've got the idea. But...

💸

"Agencies want £80k for an MVP"

🤷

"I don't know any developers I trust"

"I've had this idea for years"

😰

"What if someone steals it?"

Choose Your Partnership

Slide to find the right balance. More we do = more equity we take. Simple.

We do everything 50/50 You run it
Full Service
80%
Our equity
You bring the idea
We do everything else
You stay hands-off
Best for: Passive idea owners
Co-Build
50%
Our equity
You bring idea + hustle
We build + advise
True partnership
Best for: Active founders
Build Only
20%
Our equity
You bring everything
We just build it
You run the show
Best for: Operators with specs

Who Does What?

Activity Full Service Co-Build Build Only
Idea / Vision You You You
Market Research Us Joint You
Product Spec Us Joint You
Design / UX Us Us Us
Development Us Us Us
QA / Testing Us Joint You
Go-to-Market Us Joint You
Marketing Us Joint You
Sales Us Joint You
Customer Support Us Joint You
Operations Us Joint You

From Pitch to Product

1

Submit Your Pitch

10 minutes. Protected by NDA. Tell us the problem, your solution, and what you bring.

2

We Review (48 Hours)

Quick assessment. If it's promising, we'll schedule a call.

3

Discovery Call

30 minutes. We dig into the idea, your background, and find the right partnership tier.

4

Due Diligence

1-2 weeks. We validate the market, competition, and fit. You validate us.

5

Build & Launch

2-8 weeks to MVP. Weekly updates. You guide, we build. Then we go to market together.

Is This You?

✓ Great Fit

  • Domain expert who's lived the problem
  • B2B or B2C software idea
  • Network or customers you can tap
  • Ready to commit time and expertise
  • Market where people already pay

✗ Not a Fit

  • "Uber for X" copycat ideas
  • Hardware or IoT dependent
  • Medical devices, financial services
  • Want to give idea and collect cheques
  • No domain expertise to contribute

Questions

How is my idea protected?
Mutual NDA before you submit anything. Your pitch is confidential, reviewed only by our team. If we decline, you keep full ownership and can pursue it elsewhere.
Can I negotiate the equity split?
Yes. The tiers are starting points. Bring capital, customers, or heavy operational involvement and we'll adjust. Everything's negotiable.
How long does it take?
Pitch to launch: 6-14 weeks typically. Triage is 48 hours, due diligence 1-2 weeks, build 2-8 weeks depending on complexity.
What if you decline?
We'll tell you why (briefly). You keep your idea. We won't build anything based on it. No strings attached.
Do I need to quit my job?
No. Time commitment varies by tier. Full Service needs a few hours/month. Co-Build needs a few hours/week. Build Only needs you running the show.

Submit Your Pitch

10 minutes to complete. We respond within 7 days.

About You

Your Idea

What You Bring

We respond within 7 days